AkzoNobel's CERAM-A-STAR® Expressions Finish Offers Textured Finish

Las Vegas, NV - AkzoNobel has introduced its next evolutionary advancement in print technology at METALCON 2017 with the release of CERAM-A-STAR® Expressions, an innovative textured finish that engages the senses with the visual appeal of a print and texture that adds depth and dimension.

“CERAM-A-STAR Expressions combines AkzoNobel’s innovative ink with our wrinkle coating technologies. When applied to the print design, Expressions allows our customers to create looks that are truly differentiated,” explained Scott Hanna, Sales Manager for AkzoNobel’s coil coatings business.

CERAM-A-STAR Expressions is based on CERAM-A-STAR 1050, an industry-leading silicone-modified polyester coating from AkzoNobel, renowned for its durability, consistency, and color stability. Available since 2005, the performance of CERAM-A-STAR 1050 is proven through nearly two decades of test data and installations in the field. Expressions technology is also available in POLYDURE, AkzoNobel’s polyester technology.

“With CERAM-A-STAR Expressions our customers can create designs with unprecedented definition and dimension, including authentic-looking wood grain, slate or granite patterns,” said Victoria Kale, Marketing Manager. “This aesthetic versatility makes Expressions an excellent choice for interior and exterior applications, including siding, roofing, entry doors, and architectural accents.”

For more information about CERAM-A-STAR Expressions or POLYDURE Expressions, contact an AkzoNobel representative or email coil.coatings@akzonobel.com.

To learn more about other recent products introduced by AkzoNobel, click here.

About AkzoNobel

AkzoNobel manufactures coil and extrusion coatings for metal construction. For more information, visit https://coilcoatings.akzonobel.com/us.