Bradbury Group's Alliance Machining Adds Iddings To Technical Sales Team

Heather Iddings

Moundridge, KS — Alliance Machine & Engraving, a member of The Bradbury Group of companies, has announced the hiring of Heather Iddings as the newest member of its Technical Sales team. Iddings will be responsible for sales in the composite, rigid plastic and coated fabric markets.

Iddings brings more than 12 years of experience to Alliance, serving as a buyer, national sales director and national account manager for companies within the flooring industry and most recently as technical sales engineer for an engraving equipment manufacturer. Her transparency and honesty with customers allow her to build lasting client relationships and understand their unique needs.

Iddings is excited about her new role because it goes beyond simply selling products. “Each product is unique and it requires knowing your customers’ needs to deliver on their requests,” she says.

Alliance Machine & Engraving LLC

A part of the Bradbury Group since 2011, Alliance Machine & Engraving is recognized as an expert in the engraving and embossing industry, both within and outside the United States. Customers are treated as valued partners with whom the company achieves mutual success through collaboration and adherence to high standards. Alliance manufacturing processes employ the latest technology operated by a highly trained staff of technicians. These combine to create only the highest quality at competitive prices.

About The Bradbury Group

The companies of the Bradbury Group are known for the cutting-edge technology and reliability built into every product – and for the exceptional service that helps satisfy customers worldwide. Bradbury strives to set the standard for automated production and systems integration in the metal processing industry. Bradbury believes its leveling, cutoff, punch, folding, roll forming machines and automated systems set the highest standard for productivity, reliability and safety in coil processing. To learn more, visit www.bradburygroup.com.