ATAS Team Represents at Science Center's "Ice Cream Wars" Event

ATAS team members serve up free samples of its Minecraft Creeper Crunch to attendees at Ice Cream Wars, a fun, family event held annually by the Da Vinci Science Center in Allentown.

Allentown, PA — The 15th Annual Ice Cream Wars event was held at the Da Vinci Science Center at PPL Pavilion in Allentown on Saturday, Jan. 10th. The competition featured teams representing 12 Lehigh Valley businesses — including ATAS — who created unique, liquid nitrogen-frozen ice cream. The event showcased "sweet science" with interactive demos, providing a crash course on how liquid nitrogen takes milk and blends it into creamy ice cream.

ATAS’ entry this year was “Minecraft Creeper Crunch”, which was a delicious, deconstructed Dubai chocolate bar/cake. The ingredients included birthday cake ice cream, candied pistachios, chocolate, pistachio butter and kataifi. The flavor won the award for the “Most Unique Flavor Overall”. The Minecraft theme carried over into the ATAS team’s event space, with a colorful backdrop, team t-shirts, table decorations, shovel spoons, pickaxe pencils, and a blockhead costume. Led by team captain Julie Wheeland, co-captain Wendi Kirchner assisted her, and many other ATAS team members helped to make it a success.

A record breaking 2,200+ people attended the event, and most were sampling every flavor before casting a vote for their favorite. Although the event is held in the winter, it offers a wonderful opportunity for families, couples, and individuals to come out and participate in this community event, while also exploring the Da Vinci Science Center’s educational exhibits.

Eric Bus, Operations Manager of ATAS, currently serves as a trustee on the board of the Da Vinci Science Center, following the long-standing involvement of Dick Bus, President of ATAS, who also served on the board for many years. ATAS has actively supported the Science Center through participation in programs such as Career Connections Days and the WISE (Women in Science and Engineering) Forum. As a strong advocate for introducing students to careers in design, construction, engineering, and manufacturing, ATAS remains committed to investing in education and supporting its local communities.

About ATAS International Inc.

Founded in 1963, ATAS International, Inc. is a leading manufacturer of metal roofing, wall cladding, ceilings, perimeter edge metal, and accessories. The ATAS portfolio features an expansive selection of products available in aluminum, steel, zinc, stainless steel, and copper. Standard profiles include narrow and wide ribbed wall panels, corrugated styles, architectural plate systems, standing seam and batten seam roof systems, metal shingles, shakes, tiles, and more. Additional options include curved, tapered, and perforated panels; concealed or exposed fasteners; smooth or embossed textures; horizontal and vertical applications; and a choice of over 40 stock colors with 70% PVDF finish.

With sustainability at the forefront of modern building design, ATAS proudly supports green building objectives with high performance solutions, such as solar-ready roof panels, insulated metal panels, cool roofing products, and solar air heating wall panels. The ATAS team consists of product and market specialists that provide a high level of support for your project, from initial discovery and design to installation. ATAS has two ISO 9001:2015 certified manufacturing locations in the United States: the headquarters in Allentown, PA, and their facility in Mesa, AZ. ATAS also has a second location in Allentown, PA, and one in University Park, IL. On March 18, 2025, ATAS expanded its portfolio with Metalwërks® Architectural Plate Systems, located in Elkton, MD. For more information about ATAS International, visit www.atas.com or call 610.395.8445.